Boy, do I need this one!
Publish a novel and you may think your work is done. But for most authors, the hard work is just beginning. Author Francis Powell published a collection of short stories in April. He shares how he learned to promote his book in creative ways, using some old skills and strategies and a variety of new ones.
I jumped on the book marketing band wagon last May. Since then I have been learning all manner of news skills, as well as tapping into skills I previously had. I have been using a lot of my “photo shop” skills, developing images, that are inserted into blog articles or adverts that I have posted on Twitter. People often remind you, tweets work much better with an image. I am fortunate in that my book is a book of short stories which include 22 illustrations…
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